Harris, E. Edward Marketing research / E. Edward Harris - 2nd. ed. - New York : McGraw-Hill , 1978 - iv, 140p. : ill. ; 35 cm. - Occupational manuals and projects in marketing . Includes bibliographical references and index. ISBN: 0070268371 Subjects--Topical Terms: Marketing and distributionMarketing research Dewey Class. No.: 658.8 / HAR