Basic methods of marketing research / James H. Lorie & Harry V. Roberts
By: Lorie, James H.
Contributor(s): Roberts, Harry V.
Material type: BookPublisher: New York : McGraw-Hill , 1951Description: xii, 453p. : ill. ; 20 cm.Subject(s): Marketing and distribution | Marketing researchDDC classification: 658.8Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Books | BIDS Library and Documentation Center General Stacks | Non-fiction | 658.8 LOR (Browse shelf) | C-01 | Available | 001334 |
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658.8 LEW Procurement : | 658.8 LIP Introduction to marketing : | 658.8 LIP-2 Cases in marketing : | 658.8 LOR Basic methods of marketing research / | 658.8 LUC Marketing research / | 658.8 LUC Marketing research / | 658.8 MAN Principles of marketing : |