Elements of marketing / Paul D. Converse, Harvey W. Huegy & Robert V. Mitchell
By: Converse, Paul D.
Contributor(s): Huegy, Harvey W | Mitchell, Robert V.
Material type: BookSeries: Also 6th edition, 1958.Publisher: New York : Prentice-Hall , 1958Edition: 5th. ed.Description: xvi, 968p. : ill. ; 24 cm.Subject(s): Marketing and distribution | MarketingDDC classification: 658.8Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Books | BIDS Library and Documentation Center General Stacks | Non-fiction | 658.8 CON (Browse shelf) | C-02 | Available | 001322 | |
Books | BIDS Library and Documentation Center General Stacks | Non-fiction | 658.8 CON (Browse shelf) | C -01 | Available | 004443 |
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658.8 CHA The theory of marketing in underdeveloped countries / | 658.8 CHI Marketing research : | 658.8 CON Elements of marketing / | 658.8 CON Elements of marketing / | 658.8 COX Urbanization and conflict in market societies / | 658.8 CRA Marketing communications : | 658.8 CUN Basic marketing : |
Includes index.