Luck David J.
product policy and strategy - U.S.A prentice-hall international, Englewood cliffs 1972 - ix, 118 p.: ills., figures, graphs; 22 cm
Includes bibliographical references and index.
Product management
new-products-management
marketing
658.5038 / LUC
product policy and strategy - U.S.A prentice-hall international, Englewood cliffs 1972 - ix, 118 p.: ills., figures, graphs; 22 cm
Includes bibliographical references and index.
Product management
new-products-management
marketing
658.5038 / LUC