Kracmar, John Z.
Marketing research in the developing countries : a handbook / John Z. Kracmar - New York : Praeger , 1971 - xviii, 322p. : ill. ; 20 cm. - Praeger special studies in international economics and development .
Includes bibliographical references and index.
Marketing and distribution
Marketing research
658.8 / KRA
Marketing research in the developing countries : a handbook / John Z. Kracmar - New York : Praeger , 1971 - xviii, 322p. : ill. ; 20 cm. - Praeger special studies in international economics and development .
Includes bibliographical references and index.
Marketing and distribution
Marketing research
658.8 / KRA