Chisnall, Peter M.
Marketing research : analysis and measurement / Peter M. Chisnall - London : McGraw-Hill , 1973 - ix, 308p. : ill. ; 24 cm.
Includes index.
0070840105
Marketing and distribution
Marketing research
658.8 / CHI
Marketing research : analysis and measurement / Peter M. Chisnall - London : McGraw-Hill , 1973 - ix, 308p. : ill. ; 24 cm.
Includes index.
0070840105
Marketing and distribution
Marketing research
658.8 / CHI